Pricing Strategy: How to Raise Prices Without Losing Customers
Pricing, and specifically the issue of raising prices, is a very complicated part of eCommerce. One which merchants often think about with dread. There are times though when it becomes necessary to...
View ArticleThe 5 Best Free PrestaShop Modules
Get Your eBook Now! Do you use PrestaShop for your eCommerce store? Well, you’re in good company if you do – there are over 600,000 active PrestaShop merchants! It’s an amazing platform with a...
View ArticleThe Secret to Higher Sales from Facebook Ads in 4 Simple Steps
Get eBook Now! So you followed all of the steps to create successful Facebook ads, and you utilized advanced targeting tips to increase click through rates (CTR), but you have a problem – you’re just...
View Article15 Image Resources to Help Boost Your Social Media Engagement
Are you looking for the best way to boost engagement on social media for your business? I suggest you focus on images, because pictures, really do speak a thousand words when it comes to social media...
View ArticleValentine’s Day Marketing Tips for eCommerce
Valentine’s Day is coming up, what are you doing to boost your sales?? Sure, it’s not Christmas, Black Friday, or Cyber Monday, but there’s no reason to let a holiday pass by without getting your fair...
View ArticleWooCommmerce Vs OpenCart – Which eCommerce platform is right for you?
As more and more businesses are moving their products and services online, eCommerce players are making every serious effort to respond to their customer needs and wants in the manner most effective....
View ArticleHow to Use Upselling to Make your Customers Happy (and to Boost Sales)
Get eBook Now! Wouldn’t it be cool if there was a simple way to increase your sales value per purchase and make your customers happier at the same time? Sounds impossible, right? Well guess what, it’s...
View ArticleThe 5 Best Fiverr Gigs for Business Owners (Plus the 5 Weirdest)
Picture this scenario, you’re strapped for time and man power, and you really really need to get your newest marketing content out. Or this one, you need some quick design work done, but you just don’t...
View Article15 Ted Talks Every Entrepreneur Must Watch [Plus 3 Amazing Interviews]
Get eBook Now! “Ideas worth spreading.” That is the very powerful, and very accurate slogan of TED, the non-profit organization that is taking the world by storm through its concise, inspirational,...
View Article6 Steps to Writing Product Descriptions that Sell
Get eBook Now! Ok, so you set up your sales funnel – social media, email marketing, landing page, etc. Finally your customer reaches your product page and you’re done right? I mean once they reach...
View Article20 New Places to Sell Your Products
When you’re getting started as an eCommerce merchant (or even later on in your journey) it’s often difficult to reach the massive audience that you would like to be reaching. Which of course is not...
View ArticleWhat Detroit Kicks is Doing On Facebook (And You Should Be Doing Too)
Are you using Facebook just for marketing? Well then you are missing out on some other cool things which you could be doing there! Don’t worry you’re not alone in this, but after hearing about Detroit...
View Article5 Tips to Improve Your Customer Service on Facebook
Everyone knows how important customer service is to an online business. What many people don’t realize though is that customer service is evolving. As consumers have become more focused on the internet...
View ArticleHow Raw Generation Used Urgency to Get Instant Sales
Have you ever thought to yourself, “Boy, I could sure use more sales right about now”? I’m sure you have. Jessica, co-founder of Raw Generation, had just the same thought – and then she did something...
View ArticleHow to Stand Out of the Crowd This Black Friday & Cyber Monday
Thanksgiving weekend is almost here, and with it the biggest online shopping weekend of the season. Black Friday and Cyber Monday brings with it millions of online shoppers looking for deals to kick...
View ArticleThe 10 Commandments of User Experience
Every entrepreneur knows this cardinal rule: The customer is number 1. So how do you show them that? Without customers, your business is just an expensive hobby. So the more customers, the better....
View Article5 Reasons Your Traffic Is Increasing But Not Your Conversions
You are running PPC campaigns, you’ve optimized for SEO and you’re finally driving the traffic numbers you wanted to your online store. But, what about your conversion rate? If your traffic is going...
View ArticleThe 10 Best Posts of 2016
Wow! From traffic-driving tips to eCommerce must-do’s, we’ve shared a lot this year. We learnt, we explored and we tackled those big questions. Questions such as: ‘How do we get more traffic? “Should I...
View Article20 Must-Join eCommerce Facebook Groups
Make it your eCommerce New Year’s resolution to connect. Joining eCommerce Facebook groups with other entrepreneurs, business owners and eCommerce veterans can go a long way in helping to motivate you,...
View ArticleHow to Find a Profitable Niche for Your Online Store
Over the last couple of weeks I decided to open an online store so I could take our readers step by step through the entire process from beginning to end. What niche will you be selling, you may ask?...
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